Thursday, April 26, 2007

We need a new type of bus service

I admit that I do most of my travelling around Dublin in a car. The bus doesn't suit my trips. When you're sitting in Lucan behind a mile of cars the thing that strikes me the Dublin traffic disaster is the sheer waste of time of it all. Millions of human hours.
You can listen to the radio or make phone calls if you have the right equipment. However, as the road safety campaigners will tell you, making phone calls is distracting. It leads to poor quality driving and, conversly, poor quality calls.
This is one advantage that public transport could have over cars: you can work and travel at the same time. And yet in Dublin there is little chance to work in either bus or train.
When most workers are travelling to work you are lucky to get a seat, never mind sitting down and opening a laptop. So many of the people in this city who could be tempted to leave their cars at home at the prospect of working on their commute, continue to sit in their cars.
What is required is a different type of bus service that is geared to the working commuter. What I have in mind is this.
Let's say that Dublin Bus offer the new service. The fare structure is exactly double that of the ordinary fares. The bus runs the same routes as the normal services
The key would be single seating and a small drop-down tray to work on, like in an airplane. Instead of one aisle there would be two, upstairs and downstairs. Each seat would have a surface on which a laptop could be placed (or a notebook in the case of dinosaurs). About 30 people could be fitted on such a double decker bus.
On the bus would be a wifi service that would allow users to connect to the internet. The length of the commute wouldn't matter so much as people could get some work done, catch up with their emails or browse the web.
The advantage for this type of bus service is that is could actually make an impact on the all important goal of transport mode change. It would present the car user with the option of making better use of their time with the attraction of better personal space, which I think is a critical factor in keeping people in their cars.
In order to add to the reliability of the service, people could book a seat the previous night , in order to plan their day, to reassure them that a seat will be available and that they won't have to stampede.
It would be relatively easy to try this out as a pilot project. One of the leading busmakers in the world in terms of design and innovation, Wrightbus, is based up the road in Ballymena and the government has already lodged significant bus orders with them.
Might I suggest that they start with the 46A route. It crosses the city centre. It travels through a lot of territory (Foxrock and the like) where people work in offices. It's the busiest route on the system according to Dublin Bus, so it needs new buses anyway. It's famous being mentioned in that song. And, finally, I used to edit an august journal called '46A Magazine' so I have a soft sport for the route.
What more reasons could you need?

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